Short answer: For follow-ups and emails in Real Estate, the easiest tools on this list to start with are Follow Up Boss, Lofty, and Lead Follow-Up Sheet. Follow Up Boss: Pulls all leads into one CRM and sets up auto follow-up texts and emails. Costs come from each maker and change often, so check the maker's site before you buy.
Last updated: · 7 tools · How we pick
The bots
Follow Up Boss
Time saved: variesPulls all leads into one CRM and sets up auto follow-up texts and emails.
Time savedVariesReal EstateFrom $69/user/moEasy
Lofty
Time saved: variesIDX website, CRM, and AI assistant that follows up with leads.
Time savedVariesReal EstateCheck siteEasyReplies to new leads and follows up on days 2, 5, and 10, with no CRM needed.
RealtorFreeMediumReal Geeks
Time saved: variesLead-gen website plus CRM, with optional paid buyer and seller lead packages.
Time savedVariesReal EstateFrom $399/moNeeds setup
Sierra Interactive
Time saved: variesIDX website and CRM with lead routing and follow-up.
Time savedVariesReal estate teamsCheck siteNeeds setupDrafts a reply to each customer email, and nothing sends until you check it.
RealtorFrom $20/moNeeds setupPulls key facts from each buy or rent request, scores it, and alerts you.
RealtorFreeNeeds setup
Compare them side by side
| Tool | What it does | Cost (from maker) | Setup | Time saved | Source |
|---|---|---|---|---|---|
| Follow Up Boss | Pulls all leads into one CRM and sets up auto follow-up texts and emails. | From $69/user/mo | Easy | Maker hasn't shared this | Source for Follow Up Boss |
| Lofty | IDX website, CRM, and AI assistant that follows up with leads. | Check site | Easy | Maker hasn't shared this | Source for Lofty |
| Lead Follow-Up Sheet | Replies to new leads and follows up on days 2, 5, and 10, with no CRM needed. | Free (Google Sheets) | Medium | Maker hasn't shared this. Our estimate: ~1–3 hrs/wk | Source for Lead Follow-Up Sheet |
| Real Geeks | Lead-gen website plus CRM, with optional paid buyer and seller lead packages. | $399/mo + $500 setup | Needs setup | Maker hasn't shared this | Source for Real Geeks |
| Sierra Interactive | IDX website and CRM with lead routing and follow-up. | Check site | Needs setup | Maker hasn't shared this | Source for Sierra Interactive |
| Gmail Reply Drafter | Drafts a reply to each customer email, and nothing sends until you check it. | n8n free to self-host (cloud from $20/mo); other apps extra | Needs setup | Maker hasn't shared this. Our estimate: ~1–3 hrs/wk | Source for Gmail Reply Drafter |
| Free Lead Scorer | Pulls key facts from each buy or rent request, scores it, and alerts you. | Free (self-hosted n8n + Ollama) | Needs setup | Maker hasn't shared this. Our estimate: ~1–3 hrs/wk | Source for Free Lead Scorer |
Costs and hours come from each tool’s own source. “Our estimate” is our guess from similar tools, not a measured number.
Questions people ask
Which AI tools help real estate with follow-ups and emails?
We list 7 tools for this job: Follow Up Boss, Lofty, Lead Follow-Up Sheet, Real Geeks, Sierra Interactive, Gmail Reply Drafter, and Free Lead Scorer. Each one links to its source on its own page.
How much do they cost?
Of the 7 tools here, 3 list a free plan or a free way to start, 2 list a starting price, and 2 don't show a clear price. Prices come from each maker and change often, so check the maker's site before you buy.
Can I set one up myself?
2 of the 7 are marked Easy to set up. Lead Follow-Up Sheet, Gmail Reply Drafter, and Free Lead Scorer are DIY automations you build yourself, with steps on each page.
How does BusyWorkBots pick these?
Every listing links to a real source, a case study, a builder's post, or the maker's page. Numbers from the company selling the tool are labeled as a maker or vendor claim. We don't test every tool.
